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Woolworths Rewards
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Woolworths Rewards : ウィキペディア英語版
Woolworths Rewards

Woolworths Rewards (formerly Everyday Rewards) is a loyalty program owned and operated in Australia by Woolworths Ltd. The principal participant in the program is Woolworths supermarkets, with other participants being BWS, Big W, Caltex Woolworths/Safeway and other retail brands in the Woolworths group.
Members can earn Qantas Frequent Flyer points for purchases at participating Woolworths Limited retail outlets, if their Woolworths Rewards card is linked to a Qantas Frequent Flyer account. (to be discontinued ) In addition, shoppers (not necessarily Woolworths Rewards members) who spend more than $30 in one transaction at a Woolworths supermarket are entitled to fuel discounts, which must be redeemed within 28 days at Caltex Woolworths/Safeway outlets. This entitlement can be stored electronically and accessed by presentation of the Rewards card, dispensing with the need for shoppers to retain paper coupons, which are still produced if a Rewards card is not presented. Woolworths also offers in-store discounts to customers with a Woolworths Rewards card.
== History ==

Everyday Rewards was first trialled in central west New South Wales from September 2007. This followed Woolworths' announcement that it was planning to launch a general purpose credit card in 2008, the Everyday Money credit card.
During the NSW trial, 50,000 cards were issued to customers. In February 2008, Woolworths announced that following the NSW trial, Everyday Rewards would be rolled out nationally, beginning with South Australia and Northern Territory in mid-February, and to other states by the end of May 2008.
By early May 2008, the scheme had been extended to Victoria, Western Australia and Queensland and by the end of May 2008 to all mainland states (excluding Woolworths and BWS stores in Tasmania.〔(【引用サイトリンク】publisher=Everyday Rewards Site )〕). Woolworths stated in June 2008 that "well over a million" shoppers had taken a card and registered their details. In July 2008, Woolworths stated that the program had exceeded expectations, with more than three million cards on issue.
By August 2008, there were 3.8 million cards "on issue", with 2.4 million cards "registered".〔(【引用サイトリンク】title=Full Year Results Presentation )
By June 2010, Big W had withdrawn the fuel discount benefit for cardholders in Western Australia and South Australia,〔(【引用サイトリンク】url=http://www.woolworthspetrol.com.au/discountterms.html )〕 and in August 2010, Big W also withdrew from the fuel discount benefit for cardholders to all of Australia (except Tasmania).
In May 2012, Woolworths started offering in-store discounts to Everyday Rewards members who use the card.〔(【引用サイトリンク】url=http://www.theaustralian.com.au/news/nation/woolworths-escalates-supermarket-price-war-with-new-discounts/story-e6frg6nf-1226355272882 )
On 26 October 2015 Woolworths announced that, from 1 January 2016, customer loyalty cards would no longer earn Qantas Frequent Flyer points. Instead they will receive more discounts on groceries. The new discount program came into effect on 28 October 2015. Everyday Rewards cardholders will be sent new 'Woolworths Rewards' cards.

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
ウィキペディアで「Woolworths Rewards」の詳細全文を読む



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